CHL Launches Memorial eCup Presented by Kia


TORONTO, Ont. – Your favourite junior hockey stars will soon face off for virtual supremacy.

In partnership with Kia Canada and supported by veeZion, the Canadian Hockey League (CHL) today announced the premiere edition of the Memorial eCup presented by Kia, a 64-team eSports tournament featuring all 60 CHL Member Clubs across Canada and the United States plus four distinguished hockey personalities serving as guest participants.

“We are thrilled to launch this property and it only makes sense to do so with an innovative partner in Kia Canada,” said CHL President Dan MacKenzie. “The growth of gaming and eSports offers a new opportunity to stay better connected with our fans. It is also a fun way to give our players a chance to showcase their skills in a format that many of them enjoy in their spare time.”

The interactive eSports tournament will feature one player representative from all 60 CHL Member Clubs displaying his gaming abilities and competitive spirit in NHL 21 on Sony PlayStation 4 with all matches streamed on Facebook Live and Twitch, while hockey fans and gamers are also encouraged to follow along at and across social media via #KiaCHLeCup.

“Innovation is what drives us at Kia Canada; from leading-edge design, to award-winning products like Stinger and Telluride, we continuously strive to stay ahead of the curve,” said Kia Canada Director of Marketing Michael Kopke. “This year, we have adapted to the challenges of COVID-19 by developing safe car-buying experiences that have led to record sales and we have prioritized national efforts on supporting Canadians in need with Food Banks Canada. In these unprecedented times, the Canadian Hockey League is similarly taking an innovative approach to uniting fans and families around our nation’s beloved sport and that resonates so strongly with us as their partner.”

The competition commences as a single-elimination tournament, with semi-final and final-round action then seeing players go head-to-head in a best-of-three format. Tournament play begins November 28 with a 10-game set while the ultimate champion will be crowned December 17.

The Memorial eCup presented by Kia tournament bracket and schedule as well as a complete list of guest participants and fan prizing information will be revealed prior to November 28.


60 CHL players competing in Memorial eCup presented by Kia

Acadie-Bathurst Titan – Dylan Champagne

Baie-Comeau Drakkar – Gabriel Belley-Pelletier

Barrie Colts – Luke Bignell

Blainville-Boisbriand Armada – Simon Lavigne

Brandon Wheat Kings – Luka Burzan

Calgary Hitmen – Luke Prokop

Cape Breton Eagles – Jacob Santerre

Charlottetown Islanders – Ryan Maynard

Chicoutimi Sagueneens – Samuel Houde

Drummondville Voltigeurs – Luke Woodworth

Edmonton Oil Kings – Jalen Luypen

Erie Otters – Brendan Hoffmann

Everett Silvertips – Jackson Berezowski

Flint Firebirds – Riley Piercey

Gatineau Olympiques – Pier-Olivier Roy

Guelph Storm – Danny Zhilkin

Halifax Mooseheads – Zach Jones

Hamilton Bulldogs – Zachary Roy

Kamloops Blazers – Kyrell Sopotyk

Kelowna Rockets – Cole Schwebius

Kingston Frontenacs – Braden Hache

Kitchener Rangers – Graham Dickerson

Lethbridge Hurricanes – Justin Hall

London Knights – Max McCue

Medicine Hat Tigers – Lukas Svejkovsky

Mississauga Steelheads – Ty Collins

Moncton Wildcats – Jacob Stewart

Moose Jaw Warriors – Cory King

Niagara IceDogs – Mason Howard

North Bay Battalion – Luke Moncada


Oshawa Generals – Allan McShane

Ottawa 67’s – Cam Tolnai

Owen Sound Attack – Sam Sedley

Peterborough Petes – Shawn Spearing

Portland Winterhawks – Kishaun Gervais

Prince Albert Raiders – Zack Hayes

Prince George Cougars – Majid Kaddoura

Quebec Remparts – Dylan Schives

Red Deer Rebels – Chris Douglas

Regina Pats – Carson Denomie

Rimouski Oceanic – Zachary Massicote

Rouyn-Noranda Huskies – Carter Murchison

Saginaw Spirit – Danny Katic

Saint John Sea Dogs – Riley Bezeau

Sarnia Sting – Justin O’Donnell

Saskatoon Blades – Rhett Rhinehart

Seattle Thunderbirds – Keltie Jeri-Leon

Shawinigan Cataractes – William Veillette

Sherbrooke Phoenix – Colin Ratt

Soo Greyhounds – Rory Kerins

Spokane Chiefs – Matt Leduc

Sudbury Wolves – Blake Murray

Swift Current Broncos – Bode Hagan

Tri-City Americans – Booker Daniel

Val-d’Or Foreurs – Jeremy Michel

Vancouver Giants – Trevor Longo

Victoria Royals – Ty Yoder

Victoriaville Tigres – Felix Pare

Windsor Spitfires – Xavier Medina

Winnipeg ICE – Michael Milne

The Canadian Hockey League is the world’s largest development hockey league with 52 Canadian and eight American teams participating in the Ontario Hockey League, Quebec Major Junior Hockey League, and Western Hockey League. The CHL supplies more players to the National Hockey League and U SPORTS than any other league.

About Kia Canada

Kia Canada Inc. (KCI) was founded in 1999 and is a subsidiary of the Kia Motors Corporation (KMC) based in Seoul, South Korea. The full line of award-winning Kia vehicles offers world-class quality and customer satisfaction through a network of 195 dealers across the country. The company employs 170 people at its headquarters in Mississauga, Ont., as well as in locations across Canada and at its regional office in Montreal, Que. Kia’s slogan “The Power to Surprise” symbolizes the company’s worldwide commitment to exceed customer expectations through sustained automotive innovation. Whether it is a compact, crossover, or electric model which is among the best in the industry, each Kia vehicle offers a superior combination of precision engineering, exceptional performance, innovative features and advanced safety systems. Kia has sold a million vehicles, including popular models in Canada like the Soul, Forte, Sportage, Sorento, Stinger and has recently added the Seltos and K5 to its lineup. To learn more, visit or Facebook, LinkedIn, Twitter and Instagram.

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About veeZion

veeZion is the leading producer of eSports events for EA NHL video games in Canada. veeZion was involved in all major eSports events in 2019-20 for NHL gaming in Canada such as the Montreal Canadiens tournament, Dreamhack Canada, LAN ETS, Kebek rendez-vous eSports, Lan Lévis, and Comiccon de Québec.


For more information:

Cory Wilkins
Coordinator, Communications Canadian Hockey League


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